Engage users with precision
Mixpanel enables you to learn who dropped out of your funnel, stopped using your product, or is ready for an upgrade, so you can engage these users with your messaging platform of choice.
Target users based on product activity
Create and sync cohorts of users based on their in-product actions, like buying 3 products in a month or abandoning multiple shopping carts in a week. Then engage them with targeted messaging to increase customer lifetime value.
Find the most opportune moment to engage users
Follow your users across the funnel and identify who drops off and when, so you can engage them on time and increase conversion. Find inactive users, or those that don’t retain, and engage them before they churn.
Analyze the impact of your messages
Send event data back to Mixpanel and see how your messages and their variants affected user behavior or key metrics like engagement, conversion rates, or user retention.
